A client had a great video sitting in a folder. Strong idea. Clear buyer pain. Useful examples. The kind of thing that should have become 10 different assets. But it was just sitting there. [ ✅ SUBSCRIBE TO AI WEEKLY ON LINKEDIN NOW ] The team knew there was value in it. Nobody had time to turn it into LinkedIn posts, emails, clips, or campaign ideas. And honestly, that's where a lot of good marketing dies. Not because the idea is bad, but because the path from idea to finish

Gemini Omni is a warning shot for marketers: the brands that win next will not just create more content — they will create content that can be cut into ads, optimized for social, and understood by AI search engines. Google says Gemini Omni can “create anything from any input,” starting with video, and can combine images, audio, video, and text into video outputs that can be edited through conversation. Omni Flash can generate short video clips with audio from text, photos, vi

A few weeks ago, I was building content ideas for a client and had one of those quiet marketing moments. Laptop open. Coffee getting cold. Brain slowly leaving the building. The client did not need “more content.” They needed the right content: topics that matched their audience, ideas that fit their offer, hooks that sounded like them, and execution that made sense for the platform. In the old world, that usually means building a mini content team: a strategist, a writer, an

"AI automation will actually create far more jobs rather than illimnate them." — Jensen Huang, CEO of NVIDIA That quote will make some people nod. It will make other people spit out their coffee. Because if you are a truck driver watching autonomous vehicles roll onto the highway, a warehouse worker watching robots move boxes like they have had three espressos, or a marketer watching AI write 47 LinkedIn posts before you have finished your first sip of tea… "AI creates jobs"

This week in AI Weekly In This Week, we’re looking at Gumloop — an AI automation platform that should be on the radar of both tech marketers and video content creators. [Subscribe to AI Weekly on LinkedIn] Because the real value of AI is not just: “Write me a LinkedIn post.”“Draft me a YouTube script.”“Make this sound less like I wrote it after three coffees.” Helpful? Yes. But the bigger unlock is using AI to automate the work around the work. The research.The monitoring.The

The webinar is recorded. The podcast is published. So why does Monday's marketing meeting still feel like an open-mic night? Welcome to the AI video repurposing era. Most teams don't have a content problem. They have a hoarding problem. Open your Google Drive. Right now. I'll wait. In there, you'll find: a 47-minute webinar from Q2, a podcast episode you "definitely meant to clip," a founder interview that's been "marinating" since spring, and somewhere — buried at the 37-min

How marketers and video creators can actually use AI deep research — ChatGPT + Claude, working as a team — without losing a weekend [✅ Subscribe to AI Weekly on LinkedIn] Look. We've all been there. It's 11:47 PM. You have a pitch due tomorrow. You have seventeen browser tabs open, four PDFs you'll "read later," screenshots of three competitor Meta ads, a half-filled Notion doc, and a growing suspicion that your laptop fan is judging you. Good news: AI deep research tools hav

If you work in marketing or make content for a living, this is not a headline to scroll past. (We know. You were going to. You had seventeen other tabs open.) [✅ Subscribe to AI Weekly on LinkedIn] Goldman Sachs Research says AI could expose 300 million jobs globally to automation. In the US alone, it could automate tasks that account for 25% of all work hours. Their base case is not some overnight robot takeover — it is a 10-year transition in which 6–7% of workers are displ

After months of jaw-dropping demos, breathless press coverage, and approximately one million LinkedIn posts (including some of mine, let's be honest)… Sam Altman pulled the plug on Sora. No farewell tour. No apology reel. Just: gone. [✅ Subscribe to AI Weekly on LinkedIn] And honestly? That's the most clarifying thing that's happened in AI video all year. Because here's what it tells us: The hype cycle is ending. The useful cycle is just beginning. The tools doing quiet, cons

Seriously. Close a few. Your laptop fan will thank you. Most marketers are still using AI like a faster copywriter — type prompt, get words, paste into document, repeat until deadline. Totally valid. Also roughly equivalent to buying a sports car and only using it to back out of the driveway. [✅ Subscribe to AI Weekly on LinkedIn] The real breakthrough happening right now? AI is becoming your operating system — not just a tool you yell at when you're stuck on a subject line a

Nobody's talking about Perplexity Computer. The creators using it would like to keep it that way. Let me paint you a picture. [✅ Subscribe to AI Weekly on LinkedIn] It's Monday morning. You've got a video to plan, three content hooks to write, a competitor to research, and approximately zero desire to spend four hours doing any of it. So what do you do? You open seventeen browser tabs. You forget what the first one was. You Google something, click a Reddit thread from 2021, q

You've been typing prompts into AI like it's a magical suggestion box. "Write me a blog post." Ding. Blog post appears. "Now make it shorter." Ding. Shorter blog post. "Now make it sound less like a robot wrote it." Ding. Slightly less robotic blog post that still somehow sounds like a robot wrote it. Congratulations. You've automated the awkward middle part of your job while still doing all the thinking yourself. That's not exactly the robot uprising we were promised. But so

The Creative Grind Is Real (And It's Exhausting) Let's paint a picture you might recognize. It's 11:47 AM. You've already edited a video, half-written three captions, abandoned a thumbnail concept, and stared blankly at a brief that said "make it pop." You haven't had lunch. Your coffee is cold. And your creative director just Slacked you: "Can we get five more ad variations by EOD?" Welcome to marketing in 2026. Population: you, running on fumes and vibes. The hard truth? Th

Tech marketers and video creators are about to split into two camps: People who "use AI" (translation: they tried ChatGPT once and now list it on their resume) People who build systems around AI The winners for ai tools for video editing? Camp #2. Every time. Here's the 2026 stack you should actually be paying attention to — and more importantly, how to use it before your competitors figure it out and start acting like they invented it. 🎬 LTX Studio – Pre-Production on Stero

Remember when "AI for marketing" meant asking a chatbot to rewrite your bio and hoping it didn't call you "a passionate thought leader who is passionate about passion"? Those days are over. Meet Claude Opus 4.6 (dropped February 5, 2026), Anthropic's latest model — and it's not your "prompt it, babysit it, cry about it" AI. This one is agentic, meaning it plans, executes, checks its own work, and keeps going like a contractor who actually finishes the job. Wild concept, I kno

Most marketing teams right now are living their best "drowning in a sea of tabs" life. More channels.More campaigns.More Slack messages asking "where are we on this?"More pressure to prove ROI. And now—because the universe has a sense of humor—more AI tools. Here's the truth nobody wants to admit about marketing automation at the all-hands: most of us are still using AI like that college intern who needs their hand held for every single task. You type a prompt. You get an out

There's a lot of noise right now about "AI agents." And honestly? Most of it sounds like your cousin's crypto pitch from 2021. Some of it is your cousin's crypto pitch from 2021, just with "blockchain" crossed out and "agentic workflows" scribbled in. But underneath all the buzzword bingo, something legitimately interesting happened in early February. OpenAI launched Frontier —a serious (emphasis on serious ) attempt to make AI function inside big organizations not as a cha

Most creators and marketers are asking the wrong question about AI right now. They're asking: "What new tool dropped last week?" Cool. Great. Meanwhile, the entire way people discover and buy things is quietly restructuring itself like a villain's lair in the background. Last week confirmed something big: AI assistants are becoming the front door. And most of us are still decorating the back porch. Here's what actually changed ⤵️ Chat-based answers are now including clearly l

You know what's wild? We spent the last few years learning , CapCut, Premiere, and DaVinci Resolve... ...only to discover the real skill was pattern recognition. Enter: Topview AI Video Agent (powered by OpenAI's Sora 2). This thing doesn't just edit videos. It's basically a digital pickpocket that steals attention patterns from the internet and repurposes them for your content. Think of it like this: Remember when your mom said "if your friends jumped off a bridge, would y

ChatGPT just dropped a feature that's about to make you feel like you hired a data analyst who works for free, never sleeps, and actually remembers to check your campaign performance. It's called "Tasks." And before you think "great, another AI feature I'll never use"—this thing will literally tap you on the shoulder once a month and say: "Hey boss, time to figure out why you're posting 5x a week but your engagement is flatlining." Quick clarification so you don't get disappo